Monday, April 03, 2006

Biggest. Advertorial. Ever. By Chris Kelly of the Scranton Times-Tribune

Seriously. What is the point of a story that starts with "From the beginning of journalism, newspapers have served as extensions of the communities they call home" and ends with “Closer integration is inevitable. We are closer now than we were 10 years ago, and 10 years from now we will be even closer.”

Is it to convey news to the reader? Or is it to suck off your bosses who recently promoted you? Only Chris Kelly of the Scranton Times-Tribune knows for sure. Meanwhile, it makes for good reading if you are into advertorials for the publisher.

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