Sunday, January 28, 2007
25 years later, the Times-Tribune still has a women's page
Everything you ever wanted to know about Northeast Woman, the Times-Tribune's page for women.
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A one-stop source for news, links, source documents and gossip about journalism in Scranton, Wilkes-Barre and environs. Send tips to nepamedia@gmail.com.
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January
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- Weekender model of the week desktop wallpaper
- Lisa Sokolowski, Joe Soprano go the extra mile for...
- Mellow, others say they want to beef up Pennsylvan...
- Connor: Bush speech was his best yet
- Calling Strunk & White the AP Stylebook
- 25 years later, the Times-Tribune still has a wome...
- The CV catches up on Corbett's return to NEPA
- Two more execs join TL
- TL quotes former reporter Kenneth P. Vogel, now wo...
- EC/DC puts best face on for journalismjobs.com
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- TL to upgrade Web site
- Wilkes J-prof Frantz granted tenure
- Corbett back in town
- T-T, CV sites mostly back up
- Chis Kelly on news meetings, library crime
- Meltdown for CV, Scranton Times Web sites
- Hazleton wants TL lawsuit tossed
- Janoski makes his first CV appearance
- Times-Tribune overhauls Web site
- RIP former TL editor James Lee
- The TL newsroom note returns
- Scranton Times-Tribune wins appeal in shield law case
- WNEP sold to out-of-state private equity firm
- More positivity from TL publisher Connor
- Dave Iseman out at the TL
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January
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9 comments:
Well good for them. Nothing wrong with celebrating the fairer sex.
Women are definitely needed to keep a home clean, especially the kitchen.
Even the editors didn't read this one to the end:
"SUB HED
Lynn Conrad, executive director of the Rail-Trail Council of Northeastern Pennsylvania....."
A section for broads and gals is sexist.
Everyone knows that SUB HED is Latin for "Executive Director of Rail Trail Council".
“And I remember the (lunch),” she said. “I remember I sat at the table with (Times-Tribune columnist) Chris (Kelly). I’ve been following him ever since. He had long hair — that hippy look.”
(Not to mention this being about 50 pounds ago for Mr. Kelly.)
I can't think of another newspaper in America that would put these kind of insipid comments in a "news" story.
A news story? Where did you see a news story? People get a kick out of seeing their name in the paper. News isn't necessarily a consideration. The theory is this also sells papers. Witness that Namedropper section on page 2 daily.
I think we all get that Chris Kelly enjoys seeing his name in the paper. Does anybody else enjoy seeing him dropped into an unrelated story like that, regardless of whether it's news? I seriously doubt it.
Items such as Namedropper and the seemingly endless parade of honor rolls and contributed photos serve only one purpose - to generate single copy sales. Each face and name should result in two additional stand sales (a conservative estimate). Do the math - 100 names and/or faces, 100 copies sold. Multiply that over seven editions and you've got good numbers. It's one of the few ways to push additional stand sales without hot local news. It simply is more cost effective to set an honor roll from an e-mail than it is to find hot local news.
As for Northeast Woman, it's an lame attempt to make up for the lack of women in the daily news section. When's the last time you saw a photo or read a quote from a local woman above the A1 fold ... or even below? That should be happening every day, in every local story. It's a radical idea from the last century, but I'm old school.
Ah, heck, there was a local woman quoted in an A1 story today (below the fold) - she's a 19-year-old single mother with a two-year-old son, living paycheck-to-paycheck who just spent a couple of hundred dollars for an advance on her tax return.
Men quoted in local stories:
- the owner of Liberty Tax Service, a company that competes with the one our local woman used to get her advance, who says business is good
- a guy with a Ph.D. in political science
Nicely done.
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